Background

My academic background includes MSc. in Leisure, Tourism and Environment from the University of Wageningen, the Netherlands, MSc. in Environmental Sciences and Policy from the Central European University in Budapest, Hungary as well as Specialist Diploma in Social-Cultural Service and Tourism from the Russian-Armenian (Slavonic) State University in Yerevan, Armenia. In between my degrees I worked at the Regional Environmental Center for the Caucasus in Yerevan, Armenia.

Area of interest

My research focuses on nature-based tourism supply in Sweden. It includes general characteristics, social and economic impacts, influence of the right of public access, commodification of nature experiences as well as other practical aspects and theoretical underpinnings of nature-based tourism.

Current research

Currently I am working on the analysis of statistical data from the survey we conducted in 2013, which gathered comprehensive information of nature-based tourism companies from all over Sweden.

Teaching and tutoring

So far my teaching experience includes lecturing in the following courses within TUG Master in Tourism Studies program:

- Sustainable Nature- and Culture- Based Tourism
- Research Methods in Applied Social Sciences
- Advanced Destination Development
- Tourism in the Experience Society

Publications

Conference papers
Reports

Conference papers

Fredman, P. & Margaryan, L. (2013). Exploring the Supply of Nature-Based Tourism in Sweden. In Innovation and value creation in experience‐based tourism : Book of proceedings.. pp. 113-

Chekalina, T. , Fuchs, M. , Lexhagen, M. & Margaryan, L. (2013). Measuring Customer-Based Brand Equity for Tourism Destinations - Understanding Missing Value Patterns for Tangible Destination Resources. .

Reports

Fredman, P. & Margaryan, L. (2014). The Supply of Nature-based Tourism in Sweden : A National Inventory of Service Providers. Östersund : (Rapportserien / European Tourism Research Institute 2014:1)